TraXtion to Exhibit Full Suite of Automotive Intelligence Solutions, Highlighting GrooveSpec, GrooveSpecX, DamageSpeX, and WheelSpec at SEMA Show 2025
TraXtion, a leader in AI-powered vehicle inspection technology, today announced it will be exhibiting at the Specialty Equipment Market Association (SEMA) Show in Las Vegas, Nevada, November 4-7, 2025. The company will showcase its innovative product lineup designed to boost service sales, improve operational efficiency, and enhance customer trust for the automotive aftermarket.
TraXtion Promotes Brad Kokesh to President and COO Amid Continued Growth
TraXtion, the leader in specialized integrated software solutions for tire alignment and replacement diagnostics for automotive dealers, today announced the promotion of Brad Kokesh to President and Chief Operating Officer (COO). Kokesh, who has served as the company’s Chief Revenue Officer for the past two years, will now lead day-to-day operations and company strategy as TraXtion accelerates into its next phase of growth. Founder Roger Tracy will continue to serve as Chief Executive Officer.
TraXtion to Showcase Three New Innovations at NADA
TraXtion, the leader in specialized integrated software solutions for tire alignment and replacement diagnostics for automotive dealers, is closing 2024 with strong momentum from continued customer growth and the launching of three new innovations that help dealers capture more revenue in the service lane. TraXtion will showcase the three innovations at the NADA show in New Orleans, January 24 - 26, 2025, at booth 3763 so that dealers can see up close the new technology that will help them generate more revenue in the service lane.
